April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.
04-09-2025
Microsoft presents: Partner journey and best practices building Copilots for Business Central
Join this session and partner panel to learn from peers.
We will have 4 partners join us in the session presenting their journey infusing AI in their Business Central solutions (vertical and horizontal apps).
They all joined the Red Carpet - a Microsoft initiative - supporting partners building their first Business Central Copilot.
We will present the learnings from Red Carpet - the journey partners went through both in envisioning (use case), prompt engineering, and testning.
There will be time to ask questions and this session is relevant for all partner roles.
Speakers:
Lotte Cordt Ihlemann
Principal Product Manager
Lotte Cordt Ihlemann is a Partner and Customer Success Manager and has been with Microsoft for more than 20 years. Over the years Lotte has been working in various global roles within marketing, product marketing, and partner enablement for Business Central and earlier Dynamics NAV and Dynamics AX. Currently driving Business Central global partner readiness and communication, Microsoft's community, event and content strategy at key SMB business application conferences, strategic alliance management and projects securing the customer base.
Lotte Cordt Ihlemann
Principal Product Manager
Lotte Cordt Ihlemann is a Partner and Customer Success Manager and has been with Microsoft for more than 20 years. Over the years Lotte has been working in various global roles within marketing, product marketing, and partner enablement for Business Central and earlier Dynamics NAV and Dynamics AX. Currently driving Business Central global partner readiness and communication, Microsoft's community, event and content strategy at key SMB business application conferences, strategic alliance management and projects securing the customer base.
Sessions
Microsoft presents: New to Business Central - Useful resources and programs Microsoft Concierge Presents: Essential tips for new partners implementing Business Central Microsoft Concierge Presents: Essential tips moving from Dynamics GP to Business Central Microsoft presents: Partner journey and best practices building Copilots for Business Central MVP Roundtable
Peter Borring
Program Manager, Microsoft
Peter has been with Microsoft since the acquisition of Navision in 2002, and has worked as a program manager in a number of areas and product lines throughout this time. He is currently a program manager on the Microsoft Dynamics 365 Business Central developer tools team, responsible for the AL language, Visual Studio Code tooling, AppSource and extensions.
Peter Borring
Program Manager, Microsoft
Peter has been with Microsoft since the acquisition of Navision in 2002, and has worked as a program manager in a number of areas and product lines throughout this time. He is currently a program manager on the Microsoft Dynamics 365 Business Central developer tools team, responsible for the AL language, Visual Studio Code tooling, AppSource and extensions.
Tony Qian (HE/HIM)
Microsoft, BizApps Partner Solution Architect
Tony is a seasoned professional in Microsoft Dynamics 365, serving SMB, SMC, and Enterprise sectors for CRM and ERP implementation. As a Solution Architect, he ensures the scalability and utilization of best practices in solution architecture. His areas of proficiency encompass Dynamics 365 components and Azure
Tony Qian (HE/HIM)
Microsoft, BizApps Partner Solution Architect
Tony is a seasoned professional in Microsoft Dynamics 365, serving SMB, SMC, and Enterprise sectors for CRM and ERP implementation. As a Solution Architect, he ensures the scalability and utilization of best practices in solution architecture. His areas of proficiency encompass Dynamics 365 components and Azure