April 14-17, 2024
Directions North America 2024
Sheraton San Diego Hotel & Marina
Directions NA 2024 was the largest yet, with a turnout of 1,286 attendees, of which 346 were first-timers. The event hosted 291 sessions and workshops for the attendees who represented 30 countries, 42 states and 6 Canadian provinces.
04-14-2024
Microsoft Presents: Show me the money: Selling Dynamics 365 with Business Value
This session will introduce you to the principles of business value selling and the most effective way to prove Dynamics ROI from a senior Dynamics Business Value seller. We will cover most common KPIs, storylines and success stories, as well as the Microsoft methodology step-by-step in an actionable and tactical manner, so that you feel equipped to conduct credible assessments on your own. Upon completion of this session, you will be able to overcome some of the most common objections and obstacles that you may encounter in this process.
Speakers:
Rosalie Girard
Director of Business Value, Microsoft
Rosalie Girard is a trilingual Business Value professional who has built and led management consulting / business value organizations at different organizations including a global Engineering firm, a Gen AI scale-up who went public in 2021, and Microsoft.
In her Corporate role at Microsoft, she oversees and leads strategic conversations around Generative AI in business applications across North and South America with the largest Banks and Capital Market firms.