April 14-17, 2024
Directions North America 2024
Sheraton San Diego Hotel & Marina
Directions NA 2024 was the largest yet, with a turnout of 1,286 attendees, of which 346 were first-timers. The event hosted 291 sessions and workshops for the attendees who represented 30 countries, 42 states and 6 Canadian provinces.
04-15-2024
Turning anyone into Winning Sales People - Mentoring
Through story telling and examples I will share some successes of bringing less experienced individuals into my organizations and helping them become great successes!
Speakers:
David Gersten
David Gersten, Sr. Mgr Emerging Partner Ecosystems, Paystand
David Gersten has 25+ years of experience in Business Process Solutions including Enterprise Resource Planning and Customer Relationship Management solutions. As a Senior Manager, Emerging Ecosystems, David is responsible for building and managing relationships with Microsoft, Acumatica and Sage Intacct, both direct and through our VAR channels, while identifying and strategizing on future markets for Paystand to consider expanding into.
David brings to Paystand 14+ years of expertise managing sales, marketing, ISV and strategic relationships in the ERP VAR channel. 
 
He is currently a Past-President of the Southern California (SoCal) chapter and a Past-Vice President of the Americas of the International Association of Microsoft Channel Partners (IAMCP). David also participated on the Partner Engagement Board for Microsoft's Worldwide Partner Conference and is highly active in Dynamics User Group communities. He is an Alumni on the Advisory Task Force of Voices for Innovation, focusing on data privacy, payments, fraud, and PCI Compliance. 
David has presented at many community events, including DirectionsNA, DynamicsCon, Community Summit, Microsoft Inspire, and other conferences. 
David Gersten
David Gersten, Sr. Mgr Emerging Partner Ecosystems, Paystand
David Gersten has 25+ years of experience in Business Process Solutions including Enterprise Resource Planning and Customer Relationship Management solutions. As a Senior Manager, Emerging Ecosystems, David is responsible for building and managing relationships with Microsoft, Acumatica and Sage Intacct, both direct and through our VAR channels, while identifying and strategizing on future markets for Paystand to consider expanding into.
David brings to Paystand 14+ years of expertise managing sales, marketing, ISV and strategic relationships in the ERP VAR channel. 
 
He is currently a Past-President of the Southern California (SoCal) chapter and a Past-Vice President of the Americas of the International Association of Microsoft Channel Partners (IAMCP). David also participated on the Partner Engagement Board for Microsoft's Worldwide Partner Conference and is highly active in Dynamics User Group communities. He is an Alumni on the Advisory Task Force of Voices for Innovation, focusing on data privacy, payments, fraud, and PCI Compliance. 
David has presented at many community events, including DirectionsNA, DynamicsCon, Community Summit, Microsoft Inspire, and other conferences.