April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.

04-07-2025
Microsoft presents: 15 productivity tips for Business Central with Microsoft 365
In this session we'll spotlight 15 great examples where Business Central shines when used with the Microsoft 365 apps. We'll uncover the greatness of using your favorite apps like Excel, Teams and Outlook with Business Central to increase business productivity. Join this session and learn from the Business Central community's "Mr. Lifehacks", Shawn Dorward and Microsoft's Søren Alexandersen in this fun and educational session. After this session, you\ll be able to go and improve your sales pitch and demos, and educate your customers with these great tips.
Speakers:
Shawn Dorward
Dynamics Enthusiast | Microsoft MVP | World's Okayest Shawn
Shawn Dorward (Vice President at sa.global) is a business and technology professional focusing on efficiencies and maximizing the return on projects and technology investments.
Shawn proudly serves the Dynamics Community and can often be found presenting at community events around the US and online. He regularly shares his tips and experiences via his personal blog site, LifeHacks365.com. LifeHacks365.com provides tips and tricks for Dynamics 365 products, such as Dynamics GP & Business Central (BC), as well as Office 365 products, such as Excel & Outlook.
Søren Alexandersen
Principal Product Manager - Microsoft
Soeren Friis Alexandersen is a renowned thought leader in the ERP space, known for his deep expertise and collaborative approach. He's far into his career's 3rd decade, and currently a Principal Product Manager at Microsoft in the Dynamics 365 Business Central engineering team, working on Microsoft's core business solution for SMBs, where his mandate is to rethink Finance through the lens of AI.
With a distinguished standing in the community, Søren is celebrated not only for his technical acumen but also for his unwavering commitment to openness and continuous learning, always bringing in the human factor into technology.
Soeren's is a strategist at heart, and his leadership is characterized by his ability to bridge the gap between complex technological concepts and practical, human-centered applications.