April 14-17, 2024

Directions North America 2024

Sheraton San Diego Hotel & Marina

Directions NA 2024 was the largest yet, with a turnout of 1,286 attendees, of which 346 were first-timers. The event hosted 291 sessions and workshops for the attendees who represented 30 countries, 42 states and 6 Canadian provinces.

04-16-2024

Microsoft presents: Accelerate your customers' migration journey with AIM

04:00 PM - 04:45 PM Seaglass Back to event schedule

Learn how to accelerate your customers journey to the cloud with AIM. In this session, we'll share more about partner offers, new partner opportunitie, and share the latest resources to help you take advantage of this opportunity.

Speakers:

Cecilia Flombaum

SMB lead - Microsoft Business Apps CTO Office

During a 22-year career with Microsoft, Cecilia earned a reputation for clarity of purpose and an unwavering focus on results. Ambitious goals, methodical planning, and effective execution are the hallmarks of her management philosophy. Cecilia's leadership style emphasizes integrity, empathy, inclusiveness and accountability.

Cecilia spent 16 years with Microsoft Business Applications, culminating in a four-year stint as Global Ecosystem Lead. As a key member of the unit's leadership team, she was responsible for growth of the core business through the development and health of the partner ecosystem. Among the functions she oversaw were ecosystem capacity planning, capability development and performance growth strategies, as well as field operations at global scale.

Emmy Jäger

Microsoft Product Marketing Manager

Emmy works with Modern Work and Business Applications CSP go to market growth strategy.

Lotte Cordt Ihlemann

Principal Product Manager

Lotte Cordt Ihlemann is a Partner and Customer Success Manager and has been with Microsoft for more than 20 years. Over the years Lotte has been working in various global roles within marketing, product marketing, and partner enablement for Business Central and earlier Dynamics NAV and Dynamics AX. Currently driving Business Central global partner readiness and communication, Microsoft's community, event and content strategy at key SMB business application conferences, strategic alliance management and projects securing the customer base.

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