April 14-17, 2024
Directions North America 2024
Sheraton San Diego Hotel & Marina
Directions NA 2024 was the largest yet, with a turnout of 1,286 attendees, of which 346 were first-timers. The event hosted 291 sessions and workshops for the attendees who represented 30 countries, 42 states and 6 Canadian provinces.
04-14-2024
Strategies for selling into an uncertain economy.
Mark Stuyt, Chief Engagement Officer at Neural Impact, will be discussing neuroscience-based sales strategies and tactics that align with the new buying reality. You will learn the five key changes sales professionals need to make immediately to thrive in a fear-based economy, understand the moments that matter in the selling cycle and how to drive emotional engagement and high-volume sales velocity during the buying journey.
Speakers:
Mark Stuyt
Chief Engagement Officer, Neural Impact
Mark Stuyt is the founder and Chief Engagement Officer of Neural Impact; a sales and marketing consulting agency that applies behavioral economics, neuroscience and persuasion psychology to help Microsoft and its partners radically improve their customer acquisition and cloud strategies.