April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.
Whiskey, Wisdom, and Winning Deals — A Unique Partner Experience.
Step into our exclusive partner experience where strategy, success, and a touch of whiskey come together. Gain insights into the evolving Office of the CFO landscape, hear Mark Stuyt's keynote on winning high-margin deals, and explore the latest SignUp Software solutions. Between sessions, enjoy curated whiskey tastings, blending expert led discussions with a unique tasting experience. Sip, learn, and connect — space is limited, secure your spot today!
Register & Learn More: https://forms.office.com/e/FjXEMMXG7V
Speakers:
Laura Daley
Sr. Director Business Development - SignUp Software
Laura Daley is a seasoned business development leader with 20+ years of experience driving strategic growth and managing global initiatives in the technology industry. As Sr. Director, Business Development - Global Partner Programs at SignUp Software, she leads GSI strategy, builds strategic partnerships, and drives partner enablement and go-to-market execution.
Previously, as Sr. Director, Sales, Alliances & Partnerships, North America, she played a key role in expanding market presence and strengthening partner networks. At Microsoft, she held strategic roles, including Program Manager for the Global Modern Workplace and Dynamics Partner Seller Customer Success Management Program, onboarding 500+ professionals across 200+ partners and enhancing co-sell strategies.
With expertise in partner marketing and program management, Laura has a proven track record of delivering results, fostering high-impact alliances, and driving business transformation.
Laura Daley
Sr. Director Business Development - SignUp Software
Laura Daley is a seasoned business development leader with 20+ years of experience driving strategic growth and managing global initiatives in the technology industry. As Sr. Director, Business Development - Global Partner Programs at SignUp Software, she leads GSI strategy, builds strategic partnerships, and drives partner enablement and go-to-market execution.
Previously, as Sr. Director, Sales, Alliances & Partnerships, North America, she played a key role in expanding market presence and strengthening partner networks. At Microsoft, she held strategic roles, including Program Manager for the Global Modern Workplace and Dynamics Partner Seller Customer Success Management Program, onboarding 500+ professionals across 200+ partners and enhancing co-sell strategies.
With expertise in partner marketing and program management, Laura has a proven track record of delivering results, fostering high-impact alliances, and driving business transformation.
Session
SignUp Software Partner Day