April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.
04-07-2025
Microsoft presents: Make Your Business Central Demos & Presentations Captivating and Impactful
Presentations and software demonstrations are essential in most complex sales, yet they may fall short of audience expectations. When we effectively showcase our solution, we demonstrate our understanding of the audience's needs, leaving a lasting impression.
Fundamental skills can sometimes be overshadowed by a focus on technology and solutions. However, if we can't tell a compelling story and reduce friction, our efforts may be in vain.
This session is designed for anyone in a customer-facing role (either presales or sales) responsible for delivering impactful presentations. In this session, you will learn how to craft a compelling message that resonates with your audience, make your software look intuitive and user-friendly, and build engaging demo scenes that highlight key features you uncovered during discovery.
We will also explore techniques to connect with your audience on a deeper level, ensuring your demonstrations are not only informative but also memorable.
Speakers:
Craig Crescas
Partner Solution Architect, Microsoft Corp
Craig Crescas, based in Colorado, began his Microsoft career in March 2000. He joined the organization when Microsoft began investing in Business Applications (ERP and CRM). With almost 25 years of experience in Dynamics, Craig is chartered with changing the world one partner at a time.
Since the launch of Dynamics 365, Craig has dedicated his efforts to recruiting and onboarding organizations, those interested in adding business applications to their product portfolio, by providing leadership, guidance and onboarding tools to streamline our partner's time to market.
Craig Crescas
Partner Solution Architect, Microsoft Corp
Craig Crescas, based in Colorado, began his Microsoft career in March 2000. He joined the organization when Microsoft began investing in Business Applications (ERP and CRM). With almost 25 years of experience in Dynamics, Craig is chartered with changing the world one partner at a time.
Since the launch of Dynamics 365, Craig has dedicated his efforts to recruiting and onboarding organizations, those interested in adding business applications to their product portfolio, by providing leadership, guidance and onboarding tools to streamline our partner's time to market.
Sessions
Microsoft presents: Make Your Business Central Demos & Presentations Captivating and Impactful Microsoft presents: Demoing Copilot in Business Central to your customers Microsoft Townhall: Q&A with Microsoft Americas GPS Biz Apps Leadership Microsoft presents: Make Your Business Central Demos Captivating and Impactful (Repeat)