April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.

04-08-2025
Microsoft presents: Co-Sell with Partner Solution Sales in the Un-Managed SMB Segment
Learn where to engage both individuals and programs, to drive growth and accelerate your Business Applications opportunities. This session is designed to equip you with the insights and tools that can increase your deal closure rate and expand your market presence.
Speakers:
Eric Fink
Microsoft Channel Sales - Dynamics SMB
Channel Sales Executive for Business Applications (Dynamics and Power Platform) in the SMB Segment at Microsoft. Supporting Un-Managed customers through the Partner ecosystem who lead the evaluation, selection, implementation, and support of Microsoft customers.
Ross Ladwig
Microsoft - Business Applications Partner Solution Sales
Ross Ladwig is a dynamic and performance-driven management professional with a strong executive presence. He has been with Microsoft since 2016, where he has held various roles, including Business Applications Partner Solutions Sales for North America. Ross has a proven record of effective short and long-range tactical planning, improving processes, and managing complex transactions