April 7-9, 2025
Directions North America 2025
Virgin Hotels Las Vegas
Recognized as the most anticipated partners-only event in the region, Directions NA 2025 promises to skyrocket your business - it's all about Microsoft Dynamics 365 Business Central, its integrations, partnerships, and all the incredible solutions we can offer together as a community!
We look forward to seeing you at Directions North America 2025, April 7-9, at Virgin Hotels Las Vegas.
Register for Directions in 3 simple steps:
- Create Company & Individual Profile
- Purchase Passes & Receive Registration Codes Email
- Register Individual Attendees
Find more information in our Instructions.

04-09-2025
Key Lessons Learned from the "Secrets to Selling Dynamics†Series
This session is designed for Microsoft Partners looking to enhance their sales strategies. Over the past 18 months, Microsoft MVP Rick McCutcheon, the Founder of PartnerTalks.com, has collaborated with MSDynamicsWorld.com (MSDW) to present the "Secrets to Selling Dynamics" series. This educational initiative has empowered hundreds of sellers with practical modern selling strategies. Join Rick and MSDW Editor Jason Gumpert to access exclusive content and insights developed from the best of this series.
Key Topics Covered
The Modern Buying Process
o Understanding the buying process of today's B2B technology buyer, recognizing their journey from initial awareness to final purchase
Leveraging Content and Social Media
o Explore best practices for using content within the modern sales process.
Engaging with Business Stakeholders
o Learn how to ask practical questions that align with the buyer's goals and demonstrate return on investment (ROI) to clients.
Modern Selling Skills Development
o Discover the key selling skills to secure customer commitment and close more business effectively.
Speakers:
Rick McCutcheon
Microsoft Business Applications MVP
As a 11-time Microsoft Dynamics MVP (CRM) and a Certified Sales Professional, I enjoy sharing my knowledge and expertise with others and contributing to the growth and success of the Dynamics 365 community. As the host of PartnerTalks.com, a weekly LinkedIn interview show, I chat with Business Executives from the Microsoft Community about their insights, ideas, and best practices. PartnerTalks.com has reached over 180 episodes and is now in its fourth year of production, attracting a global audience of professionals who want to learn from the experts and stay updated on the latest trends and innovations in the industry.